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  2. Department of Marketing and Organizational Communication
  3. Minor in Organizational Communication (7 Courses)
Minor

Minor in Organizational Communication (7 Courses)

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Program
Department of Marketing and Organizational Communication

Required Courses (5 Courses)

Course Code
Title
Credits
MGT 100
INTRODUCTION TO MANAGEMENT
3
MKT 101
PRINCIPLES OF MARKETING
3
OCM 200
COMMUNICATION THEORY
3
MKT 270
QUALITATIVE MARKETING RESEARCH
3
OCM 299
CORPORATE COMMUNICATION
3
Sub-Total Credits
15

Elective Courses (Choose 2 Courses)

Course Code
Title
Credits
OCM 301
EMPLOYEE COMMUNICATION
3
OCM 302
LEADERSHIP AND CHANGE COMMUNICATION
3
OCM 303
CRISIS COMMUNICATION
3
INB 334
INTERNATIONAL COMMUNICATION: ORGANIZATIONAL PERSPECTIVES
3
MKT 316
PUBLIC RELATIONS
3
MKT 310
ADVERTISING
3
MKT 327
SOCIAL MEDIA MARKETING
3
MGT 300
HUMAN RESOURCE MANAGEMENT
3
ENG 304
BUSINESS AND TECHNICAL WRITING
3
ENG 211
3
Sub-Total Credits
6
Total Credits
21

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